Big Updates: New Booking System + Policy Changes

We’ve got some big news to share—on September 23rd, The Rosemont Barbers will officially switch our booking system from Squire to Boulevard.

Why the change?

As we continue to grow, we need a system that’s more robust and one that truly matches the quality we deliver in the shop. Squire has been well liked by many, but over the last year its quality has declined and the company has made some frustrating decisions. To ensure accuracy, consistency, and a better guest experience moving forward, we’re making the move to Boulevard.

What this means for you

  • All of your current appointments will transfer over automatically. You don’t need to lift a finger—we’ll handle the migration.

  • No more booking fees. Boulevard does not charge a “booking fee” for setting an appointment, and there will no longer be a $3 waitlist fee.

  • New cancellation/rescheduling policy. Starting September 23rd, we’ll be moving from a 3-hour cancellation window to a strict 12-hour policy. This applies to both cancellations and rescheduling. Any changes to your appointment must be made at least 12 hours in advance, or you will be charged in full for the appointment booked.

Why we’re extending the window

When we relocated from LoDo to RiNo, we decided to keep our incredibly lenient 3-hour policy to see how things would play out. Over the past year, we've noticed that this flexibility has been taken advantage of—guests canceling just before the cutoff has become a regular occurrence. While we understand that life happens, these last-minute cancellations make it nearly impossible to fill open spots in our neighborhood setting.

In LoDo, we had a constant flow of walk-ins, hotel guests, and last-minute inquiries. In RiNo, that’s simply not the case. Extending the cancellation window to 12 hours gives us a fair chance to fill open spots, which benefits both our team and the guests waiting to get in.

We appreciate your understanding as we make this adjustment. Our goal has always been to deliver the best possible experience for every guest who walks through our doors—this change helps us do exactly that.

What’s next

We’ll be sending out weekly emails leading up to the switch to help you get familiar with Boulevard—how to book, what to expect, and any small changes in charging or operations.

Thanks for rolling with us through this transition, and thank you for continuing to support what we do.

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